About Me

Highlights

10+ years of experience in design from web to experience and interface
5+ years of experience building, implementing, and maintaining design systems
5+ years of experience managing and mentoring other designers
Experience in high-paced environments with changing requirements and priorities.

Design user interfaces for financial platforms that make complex data and transactions clear, accessible, and compliant with industry standards.

Develop cohesive UX strategies for financial institutions, aligning with business goals while improving transparency, accuracy, and client confidence.
Collaborate with product teams and stakeholders to transform user feedback into intuitive workflows, streamlining document review, approvals, and reporting across financial platforms.

Design user interfaces for financial platforms that make complex data and transactions clear, accessible, and compliant with industry standards.

Develop cohesive UX strategies for financial institutions, aligning with business goals while improving transparency, accuracy, and client confidence.
Collaborate with product teams and stakeholders to transform user feedback into intuitive workflows, streamlining document review, approvals, and reporting across financial platforms.

Led the end-to-end design process of our innovative new contact center software within a cross-functional team, collaborating closely with product managers, engineers, and stakeholders. Translated complex requirements into an intuitive user experience, while addressing technical feasibility and constraints to ensure seamless implementation.
Championed user interests by actively participating in and facilitating user testing and feedback sessions to gather insights and refine product designs. Provided wireframes, prototypes, and other communication artifacts to convey new feature concepts.
Drove the evolution and enhancement of our organization's design system by incorporating user feedback, adapting to evolving requirements, and ensuring its scalability to meet the demands of our growing product suite.
Collaborated closely with UX Research and Product teams, co-creating UX artifacts such as site maps, service blueprints, user flows, and personas. These artifacts played a crucial role in informing our product development decisions.
Led and mentored an Associate Designer in the creation of design artifacts, ranging from wireframes to comprehensive mockups and documentation. Ensured consistent, high-quality delivery across the team and for multiple product features.

Spearheaded the creation of a unifying design system, ensuring a seamless and consistent user experience across a diverse range of maturing digital products.
Collaborated closely with the engineering team to develop the React codebase counterpart of our design system within Storybook. This initiative provided a robust platform for the development, testing, and documentation of live UI components.
Worked in close partnership with Product Managers to ideate, design, and successfully launch new product features within our existing contact center software that met user needs and business goals.
Devised and documented the design team's folder structure, project workflows, and software best practices, setting clear standards and conventions to enhance organization and maintain consistency throughout the department's work.

Held a leadership role in creating and mentoring a UX team, establishing a collaborative and innovative work environment.
Elevated the priority of user experience within our eCommerce websites by instituting a shift in our design philosophy. Prioritized user-centric principles, resulting in a sweeping enhancement of the overall digital shopping experience.
Revamped and improved the quality of research and discovery processes for new features and website redesigns. Promoted a culture of Design Thinking to foster innovative problem-solving and enhance the alignment of products with user needs and preferences.

Directed and led end-to-end production, continual enhancement, and sustained maintenance of our brand websites and web interfaces, ensuring their alignment with brand standards and user expectations.
Collaborated directly with the product managers, effectively translating website enhancement requests into comprehensive design artifacts, encompassing wireframes, prototypes, and mockups.
Established and managed brand design systems, optimizing the creation of mockups across the design team. This strategic initiative resulted in substantial gains in productivity and elevated design consistency across all of our brand assets.
Took a leadership role in the User Acceptance Testing phase of the migration of multiple brand websites to Adobe Experience Manager, ensuring a smooth transition while maintaining the highest standards of usability and functionality.
Forged a close and effective partnership with the engineering team, working diligently to ensure a reliable, and consistent user experience throughout all our websites, bridging the gap between design and implementation.

Led a campaign to establish and uphold UX/UI standards across a portfolio of 8 branded eCommerce websites, ensuring a unified and user-centric digital presence.
Established the integration of responsive design principles within eCommerce websites and email campaigns, optimizing user experiences across various devices and platforms.
Provided hands-on assistance in front-end development tasks, enabling the seamless translation of design concepts into functional and engaging web experiences.